The Ideal King
AD: Yunxuan Wu & Kaiqi Cai
CW: Lucas Lay
Burger king-the ideal king
AD: Yunxuan & Kaiqi Cai
CW: Lucas Lay
Young people order delivery often as they have a lot going on, even though their top complaints
are food arriving at the wrong temperatures, followed by being late.With The Ideal King by Burger King,
food is prepared just before each order is delivered to customers’ doorsteps.
( Submitted for D&AD New Blood Awards 2020. Awaiting Results.)